THE PRIMARY EFFECT OF LEADERSHIP STYLE AND ORGANIZATIONAL CULTURE TOWARD JOB SATISFACTION OF LECTURE IN PRIVATE UNIVERSITIES IN PALEMBANG
Rahidin H. Anang
ABSTRACT
The essential problem of this research is how Lecturer who works at Private University in Palembang can improve performance. Purpose of this research focused to know and to analyze the influence of leadership, organization culture toward job satisfaction. The research method used is descriptive and verification. Data collected through the research instrument. To examine the validity of the instrument by using correlation product moment techniques, while for reliability was tested with Cronbach Alpha formula, to analyze data using SEM (Structural Equation Modeling) with Lisrel. The population of this study is Private University in Palembang, for sampling conducted using samples taken by Slovin which totaled 330 respondents. The results of the research showed that leadership positive and significant influence on job satisfaction, organizational culture positive and significant influence on job satisfaction, leadership and organizational culture simultaneously positive and significant influence on job satisfaction, partially organizational culture dominant influence on job satisfaction. As for the performance of lecturer, leadership no significant influence on employee performance, organizational culture positive and significant influence on employee performance, job satisfaction and a significant positive influence on employee performance, and leadership, organizational culture and job satisfaction simultaneously positive and significant influence on employee performance, partially dominant organizational culture influence on employee performance. The implication of this study is the performance of Lecturer who works at Private University in Palembang can improve performance and able to increase the organization's culture, especially on moral happiness of lecturer (the independence of lecturer in developing tasks).
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